Stories of Change

Stories have the power to transform society and change the world.

Stories help people make sense of the world around them, and connect us emotionally to global challenges in a way that makes us care. Stories engage and inspire us to create change.

Why stories matter.

More than ever before, we need stories that motivate people. Whether you are an organisation that wants to get citizens to understand and care about their sustainable products, a government who seeks support for green policies or an NGO looking to inspire responsible behaviour - stories are a vital tool in helping people develop new perspectives and contribute to positive change.

The 5 Steps of Story

“We need a new art to waken people both to the enormity of what is looming and the fact that we can still do something about it.”

Ben Okri portrait
format_quote Ben Okri